Archive for November, 2016

How to Be Found Online Everywhere

howtobefoundonlineeverywhere

With the holiday season upon us, it’s critical that people from all over the world discover your business online.  That’s the only way to acquire new customers, generate greater revenue and increase profits.  But first, how do you make sure you’ve got your social media right?  After all, that’s what will drive sales and global growth.  It starts with checking the health of your social media profiles — all of them — and then get going communicating!

Read more:  The Social Media Audit Checklist

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next_up_4jan_2017_wegginarNote: Don’t miss our next WEGG webinar 1/4/17 on “Laurel Delaney’s Global Trade Trends Report 2017,” and presented by Laurel Delaney, President of GlobeTrade.com, creator of The Global Small Business Blog, and President of Women Entrepreneurs GROW Global.  Register here: https://attendee.gotowebinar.com/register/4683006218535347459 Event is no charge but you must register in advance to attend.

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We Are Grateful For Your Interest and Support

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How to Find New Overseas Markets To Supply

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After realizing that not one company or person in Australia had come up with a good alternative to cosmetics marked by harsh chemicals and a poor reputation on animal cruelty, Kester Black founder Anna Ross started working with a chemist to develop a line of vegan, water based nail polish products. Three years later, customers rank her company’s brand as better than global name Butter London and in line with big player OPI.

The business started small, but Ross quickly found new markets to supply.  Now the brand has developed a loyal following in the Australian, European and New Zealand markets.  In addition, she earned the Young Business Woman of the Year award.

About Kester Black:

Established in 2009 by Anna Ross, Kester Black designs and produces ethical, sustainable cosmetics and skincare. Our products are the first in the world to obtain a vast suite of accreditations such as Choose Cruelty Free, International Cruelty Free, Vegan Society, Australian Made and B Corporation.

Learn more about how Anna started suppling overseas markets here. The biggest lesson to learn from this piece is to always listen to your customers.

Screenshot courtesy:  Kester Black

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next_up_4jan_2017_wegginarNote: Don’t miss our next WEGG webinar 1/4/17 on “Laurel Delaney’s Global Trade Trends Report 2017,” and presented by Laurel Delaney, President of GlobeTrade.com, creator of The Global Small Business Blog, and President of Women Entrepreneurs GROW Global.  Register here: https://attendee.gotowebinar.com/register/4683006218535347459 Event is no charge but you must register in advance to attend.

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Think Big, Be BOLD, and Go Global

thinkbigbeboldandgoglobal

What helps women entrepreneurs globally scale their businesses?  It takes more than merely overcoming obstacles.  It takes certain behaviors such as thinking big, being bold, building a public profile, and evaluating financing for expansion, to name just a few.  Sound simple?  EY, a global leader in assurance, tax, transaction and advisory services, didn’t think so.

As a result, they embarked on a study to test which of these behaviors are being practiced by women entrepreneurs in Asia-Pacific — and which might be absent, hampering their progress.

The report below sets out their findings.

What helps women entrepreneurs globally scale their businesses?
[Asia-Pacific 2016]

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next_up_4jan_2017_wegginarNote: Don’t miss our next WEGG webinar 1/4/17 on “Laurel Delaney’s Global Trade Trends Report 2017,” and presented by Laurel Delaney, President of GlobeTrade.com, creator of The Global Small Business Blog, and President of Women Entrepreneurs GROW Global.  Register here: https://attendee.gotowebinar.com/register/4683006218535347459 Event is no charge but you must register in advance to attend.

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Screenshot courtesy:  EY.com

Women Entrepreneurs GROW Global Export Workshop in Chicago 11/9

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Don’t miss our first on-the-ground WEGG Export Workshop held at the Polsky Exchange (formerly Chicago Innovation Exchange) on Wednesday, November 9th from 9:30 a.m. — 12:00 p.m. (noon). You will hear from Lisa Bitsky, President, Automated Design Corp. and winner of the Exporter of the Year award, as she shares how she took her company global.

We’ll also take a short tour of the Polsky Exchange to see first hand what innovation and inspiration looks like when it comes to business creation.

To learn more and to register, visit: https://www.eventbrite.com/e/wegg-workshop-on-exporting-tickets-25724870781. Registration: $20. Students: $10. First 10 students who sign up attend no-charge thanks to a generous donor.  Coffee, tea and muffins will be served.

upssmalllogoSpecial thanks to IBM and UPS for their sponsorship and support to this event.

See you there!


WEGG Mission

Our mission is to educate women business owners and entrepreneurs worldwide on how to go global so they can run healthier businesses and create a new future for themselves, their families and their community.

Women Entrepreneurs GROW Global is a 501(c)3 nonprofit organization. EIN/Tax ID #47-2956522.
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