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High Power Poses to Help You Perform Better in the Global Marketplace

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Note: Don’t miss our next WEGGinar™ 3/7/18 on “Becoming Your Own Global Distribution Solution” and presented by Rebecca Herwick, President/CEO, Global Products Inc. Register here. Event is free of charge but you must register in advance to attend.
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Insider Tips from CamMI Pham on Sharing Great Quality Content Online

CamMi Pham, Partner, ThinkRenegade, gave an insightful presentation on “Dare to be BOLD!  Here’s How” for WEGG early in the month. In case you missed it, dare to sign up because it is free of charge thanks to our generous sponsors, UPS and IBM.

Here are a couple of takeaways from her talk specifically honing in on how to share great content online while still weaving in your expertise. Who knew these resources existed?  If you did, you are well on your way to being BOLD and getting discovered online!

•  BuzzSumo (http://buzzsumo.com) — BuzzSumo gives you the ability to quickly identify what content is working well in an industry and who the major influencers are.  Insights abound here.

•  Klear (https://klear.com) — Klear is an influencer marketing platform that helps brands build, scale and measure influencer campaigns.  An under the radar gem to get you going:  Klear Free Tools (https://klear.com/free-tools).

•  Medium (https://medium.com) — With Medium, discover smart, unique perspectives on Influencer Marketing and the topics that matter most to you like social media, marketing, influencers, social media marketing, and digital marketing.

•  Quora (https://www.quora.com) — Quora is a place to gain and share knowledge and better understand the world.  You can ask questions and connect with people who share unique insights.  Give it a try.

•  Buffer.com (https://buffer.com) — Buffer is a way to schedule posts, track the performance of your content, and manage all your accounts in one place.CamMi also shared a tip sheet (as shown above) on how to repurpose your online content to extend its use.  Here are a few ideas:

  1. Syndicate your posts
  2. Repost on content platform (Medium, LinkedIn, Quora, etc.)
  3. Ebook
  4. Break down into short articles
  5. Q&A (Quora, Yahoo Answer)
  6. Social media posts
  7. Infographic

This is just the tip of the iceberg on resources CamMi shared during her presentation.  Be sure to view her entire presentation, “Dare to be BOLD! Here’s How,” at your leisure to capture how to be bold with your messaging, share quality content, and keep your conversations simple.

A BIG thank you to CamMi for sharing her expertise with us.  She is the queen of being BOLD!

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Note: Don’t miss our next WEGGinar™ 3/7/18 on “Becoming Your Own Global Distribution Solution” and presented by Rebecca Herwick, President/CEO, Global Products Inc. Register here. Event is free of charge but you must register in advance to attend.
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Become Your Own Global Distribution Solution

March 7th wegginar

Rebecca Herwick is the President and CEO of Global Products, Inc (GPI). She has over 35 years experience in distribution and manufacturing of promotional and licensed products and over 19 years experience in international distribution of non-refrigerated commodities. Rebecca has expanded GPI internationally to include wholly owned subsidiaries operating in Brisbane (Australia), Toronto (Canada), Munich (Germany), and Rio de Janeiro (Brazil). Current due diligence is underway for future locations in South Africa and India.

Rebecca was named one of St. Louis’ Top Women Business Owners, Enterprising Woman of the Year, Women Impacting Public Policy Member to Watch, and was recently named a finalist of the St. Charles County Chamber of Commerce 2013 Small Business Person of the Year award.

Rebecca will share her vast experience with us at our next WEGGinar™ hosted on Wednesday, March 7 at 11:00 a.m. Central time on “Becoming Your Own Global Distribution Solution.”  The event is no charge but you must register to attend: https://register.gotowebinar.com/register/144914921515073794. Please join us.  We look forward to your participation.

Powering Prosperity Around the World

What do you do when your brand recognition is low despite the fact that you have thousands of customers all over the world?  That was the challenge Intuit had but in their case, they have more than 46 million customers.  Yes, that’s right — more than 46 million customers yet there is room for growth internationally on their suite of products.

Chief marketing officer Lucas Watson said corporate brand recognition is low despite the fact that Intuit’s services have a combined 46 million customers. “Even among people who use our products, only four out of every thousand use two or more,” he told Adweek—and that’s something Intuit wants to address given recent advancements to integrate its programs [QuickBooks and TurboTax], which function better when used together.

So what did they do?  They came up with a four-minute animated short described as having a “Pixar storytelling style.”

Intuit worked with brand agency of record Phenomenon to animate its message, which Watson and global corporate marketing director [Ms.] Lauren Stafford sum up as “powering prosperity around the world.”

Ahhhhhh, “powering prosperity around the world” reminds us a lot of what we are doing at WEGG!  Read more about Intuit’s animated world of “A Giant Story.”  Learn how you can be disruptive to bring attention to your brand.

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Upcoming WEGGinar Feb 7Note: Don’t miss our next WEGGinar™ 2/7/18 on “Dare to Be Bold!  Here’s How” and presented by CamMI Pham, Partner, ThinkRenegade. Register here. Event is free of charge but you must register in advance to attend.
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WEGG: Clearing the Path for Women to Take on the World

Through collaboration and a passion to help small businesses succeed, EXIM Bank and Women Entrepreneurs Grow Global (WEGG) were able to arm KOVAL Distillery with the resources and support needed to exceed its global business growth goals.

One of WEGG’s members, Sonat Birnecker Hart, president and co-owner of KOVAL Distillery, hosted a WEGG workshop and also presented at the event. KOVAL Distillery produces organic whiskey, liqueurs and specialty spirits that are sold throughout the US, Europe, Canada, Australia and Asia.

Ms. Hart says:

“We recognized that as our export business grows, it would behoove us to have a system in place to be able to send over more product and build stronger relationships with our partners. Having the support of EXIM Bank allows us greater flexibility to meet the needs of our growing markets, while providing us with the security to aim higher,” Sonat explained.

The two organizations, EXIM Bank and WEGG, will continue to work together and cultivate these opportunities for women entrepreneurs throughout the US.

WEGG’s work revolves around educating and helping women entrepreneurs and business owners export their products and services throughout the world.

Read more about how EXIM Bank and WEGG are clearing the path for women to take on the world.

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Upcoming WEGGinar Feb 7Note: Don’t miss our next WEGGinar™ 2/7/18 on “Dare to Be Bold!  Here’s How” and presented by CamMI Pham, Partner, ThinkRenegade. Register here. Event is free of charge but you must register in advance to attend.
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Innovators Desire More, So Should You

Are you out to change the world?  We are.  The IBM WolfPack is an innovative technical team dedicated to making it easy for you to find the right platform, tools, and education so you can change the world.

The WolfPack Live series is your chance for you to work hands-on with our experts, and IBM’s platform and tools to help drive your own innovative solutions forward. Microservices, ML and AI, Blockchain, and IoT sessions are all in the schedule with multiple events and dates to choose from throughout the year.

Here are some of the things that will be covered at these hands-on events:

√  Cloud Fundamentals and Architecture
√  Building customer insights with Watson Personality Insights
√  Build and deploy a Cognitive Conversation Assistant

Any small business looking to understand more about Cloud technology, IBM’s role in it and their own potential involvement in leveraging it, should participate in this program.

Select a date (starts 2/6/18) to get going.  It’s in Chicago, our home city.  Cool.  Better yet, it’s free.

If  you are located in a city other than Chicago go here because there are plenty of cities from which to choose — from Boston to San Francisco to Denver!

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Upcoming WEGGinar Feb 7Note: Don’t miss our next WEGGinar™ 2/7/18 on “Dare to Be Bold!  Here’s How” and presented by CamMI Pham, Partner, ThinkRenegade. Register here. Event is free of charge but you must register in advance to attend.
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The Challenges and Rewards to Taking a Business Global

There are many things to think about before you sell and market your products or services overseas — from finding customers, to sealing a business deal, to getting paid.  Yet, if you overcome the challenges to taking a business global, the rewards can be enormous.

What’s most important is to do your homework.  That makes everything you face so much easier and it also provides a level of confidence on what you know you should do next.

Learn more about how to expand your business internationally and overcome the challenges that come with it.

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Upcoming WEGGinar Feb 7Note: Don’t miss our next WEGGinar™ 2/7/18 on “Dare to Be Bold!  Here’s How” and presented by CamMI Pham, Partner, ThinkRenegade. Register here. Event is free of charge but you must register in advance to attend.
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Dare to Be Bold in 2018! Here’s How.

Mobile

Twitter followers:  963K.  Instagram followers:  66.5K.  That merely touches the iceberg of CamMI Pham’s global fan base.  How did she do it?  Join us Wednesday, February 7 from 11:00 a.m. Central time until 12:00 p.m. (noon) Central Time and listen to CamMI talk about “Dare to Be Bold!  Here’s How.”  Register: https://register.gotowebinar.com/register/2297562974983287811. The WEGGinar™ is complimentary thanks to WEGG’s sponsors:  UPS, IBM, BAL and Bank of America.

A little something about CamMI:

CamMI Pham is a geek in stilettos. She loves building a community and pushing boundaries to optimize every aspect in life. CamMI accidentally fell into digital marketing when she founded and ran an environmental nonprofit at the age of 17. She later helped many technology startups gain traction and grow their communities online. Her work has reached millions of views and has been translated into many different languages.

CamMI has been featured in the BBC, Business Insider, Adweek, Yahoo, Lifehacker and more. CamMI lives by her personal motto, “Learn, Unlearn, Relearn.”

Register here for CamMI’s WEGGinar 2/7/18.

 


WEGG Mission

Our mission is to educate, inspire and nurture women business owners and entrepreneurs worldwide on how to go global so they can run healthier businesses and create a new future for themselves, their families and their community.


Women Entrepreneurs GROW Global is a 501(c)3 nonprofit organization. EIN/Tax ID #47-2956522.

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