Homepreneurs See Global In Their Future

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BusinessWeek’s recent article The Rise of the Homepreneur highlights the increasingly important role that home-based businesses play in the US economy.  The article references an Emergent Research study on homepreneurs, which is based on data from the Network Solutions Small Business Success Index (SBSI) . 

If you’re a home-based business, you’re not alone.  Home-based businesses account for over half of all US businesses.  And more importantly, these home-based businesses as a sector employ more people than the venture-backed industry, including firms like Microsoft, Intel and Google.

For all you globetrotters, take note:  Homepreneurs’ influence doesn’t stop at the US border.  Digging through additional data from the SBSI survey, we found that US home-based businesses increasingly see global as the way of the future.  In fact, 35% of all homepreneurs (entrepreneurs whose home-based businesses contribute at least half of their total household income) see their industry becoming more global.  Outsourcing production and reaching new markets are two reasons that small businesses – both home-based and non-home based – give for broadening their scope to the international marketplace.

Posted by:  Carolyn Ockels


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