Why Women-Owned and Women-Run Businesses Outperform

It’s a fact:  women-owned and women-led businesses perform better. And that’s why going global is such an appealing avenue of growth for women entrepreneurs and business owners.

Shark Tank’s Kevin O’Leary says:

O’Leary speculated that the women’s outperformance is due to more effective time-management skills and an aptitude for setting achievable quarterly goals. The women-run firms in his 44-company portfolio reach their goals 90% of the time, compared to 65% for men-run firms, he says. He believes these strengths lead to higher employee morale and better results.

Other strong possibilities on why women entrepreneurs perform better beyond pushing boundaries:

• Smarter decision-making that follows from more diversity of thought; women challenge stale ways of thinking, re-examine facts, generate more innovation and sharpen performance.
• Greater efficiency with money.
• Taking more carefully calculated risks (forget the myth that women are risk-adverse!).

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Note: Don’t miss our next WEGGinar™ 9/6/17 on “How to Win the Trade Game With Export Finance,” and presented by Jeff Deiss, Regional Export Finance Manager, Northern California | International Trade Finance Manager-Western US US Small Business Administration – Office of International Trade | US Export Assistance Center (www.sba.gov/international).  Register here: https://register.gotowebinar.com/register/4753604763900421122.
Event is free of charge but you must register in advance to attend.
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