Archive for the 'Enlighten Me!' Category

Building Confidence in Global Women Entrepreneurs Ensures They Will Thrive in the Business World

As we are fully aware through our work at WEGG, opportunities for women entrepreneurs have been growing globally at a fast pace.  Take India, for example, where the number of women entrepreneurs is mushrooming, but it is very small when compared to the opportunities the market has to offer.

Recently, Mastercard, a technology company in the global payments industry, released the second edition of the Mastercard Index of Women Entrepreneurs (MIWE). Shamina Singh, president, Mastercard Centre for Inclusive Growth, speaks to Jui Dharwadkar [Hindustran Times, Pune] about the findings of this [2nd] index.

Read more here.  And the Mastercard Index of Women Entrepreneurs (MIWE) can be found here.

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Note: Don’t miss our next WEGGinar™ 5/9/18 on “Building Your Global Brand Through Podcasting” and presented by Kathrin Bussmann, Ph.D., founder and principal, Verbaccino. Register here. Event is free of charge but you must register in advance to attend.
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Wait Till You See How Your Little Business is Going to Change

In 1984, Rosemary McFadden was the first woman president of any stock or futures exchange in the United States when she became president of the New York Mercantile Exchange, a.k.a. the NYMEX.  Why is this relevant to WEGG?  Because Rosemary went on to manage a staff of over 400 people, opened Exchange offices in Asia and Europe and was the NYMEX’s chief global spokesperson.

TheStreet interviews Rosemary and asks her a couple of key questions, among them are two that stand out:

  1. When you left the exchange your focus was on the development of international capital markets, why did you choose that over our domestic markets?
  2. Globally, you became a leader in the world of energy — you had to meet with tons of foreign government officials, industry executives, etc — what was that like back then?  Any interesting stories you remember?

Her answer to No. 2:

One incident really stands out. The first time I was to meet one of the titans of the industry in Houston. I was ushered into his office. He sat behind his desk and said, “What can I do for you little lady?” Thought to myself — well you just wait till you see how your [little] business is going to change.

That’s how we feel about WEGG when women get involved with us and are ready to take their business global. They can’t believe how they can spread their global wings and quickly become a borderless business.

Read the entire interview here.

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Note: Don’t miss our next WEGGinar™ 5/9/18 on “Building Your Global Brand Through Podcasting” and presented by Kathrin Bussmann, Ph.D., founder and principal, Verbaccino. Register here. Event is free of charge but you must register in advance to attend.
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Going Global Combined with Creativity Is About Imagining What is Possible

In the video above Julia Knight, founder of Julia Knight Collection, talks about how to make the ordinary extraordinary.  In her WEGGinar™, she discusses what led her to start her business and grow it global.

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Note: Don’t miss our next WEGGinar™ 5/9/18 on “Building Your Global Brand Through Podcasting” and presented by Kathrin Bussmann, Ph.D., founder and principal, Verbaccino. Register here. Event is free of charge but you must register in advance to attend.
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How a Wicked Road Trip to Minturn, Colorado Inspired a Thriving Global Design Business

There are some who dream of starting a business and others who dare to do it and that’s Julia.  In her case, she aspired to be a great hostess but instead created an artful collection — bowls, platters, trays, cake stands, housewares, and serveware — to help every entertainer impress.  With pieces that are both classical and romantic and can fit in at the dining room table or on the patio, we’re sure you will find Julia’s WEGGinar™ both inspiring and informative — with the goal of helping anyone, anywhere, start a similar type business and take it global.

Where did Julia get the idea for her thriving global design business?

I’ve been a serial entrepreneur, and I’ve always had a passion for food and entertaining. That’s what I learned from living in Paris and having friends from all over Europe and the Middle East—hospitality is the cornerstone of society, and entertaining is a daily event. I noticed how gracious people were in always making sure things looked beautiful. I collected random serveware when I traveled, and one day I looked down at the table and thought, this is a mess. I wanted something with more of a flow to it.

Lucky you.  Julia will share her vast experience with us at our next WEGGinar™ hosted on Wednesday, April 4 at 11:00 a.m. Central time on “How a Wicked Road Trip to Minturn, Colorado Inspired a Thriving Global Design Business.”  The event is FREE of charge but you must register to attend: https://register.gotowebinar.com/register/8918865979114339587.   Please bring your cup of tea and join us for our own little private Julia Knight party.  We look forward to your participation.

Insider Tips from CamMI Pham on Sharing Great Quality Content Online

CamMi Pham, Partner, ThinkRenegade, gave an insightful presentation on “Dare to be BOLD!  Here’s How” for WEGG early in the month. In case you missed it, dare to sign up because it is free of charge thanks to our generous sponsors, UPS and IBM.

Here are a couple of takeaways from her talk specifically honing in on how to share great content online while still weaving in your expertise. Who knew these resources existed?  If you did, you are well on your way to being BOLD and getting discovered online!

•  BuzzSumo (http://buzzsumo.com) — BuzzSumo gives you the ability to quickly identify what content is working well in an industry and who the major influencers are.  Insights abound here.

•  Klear (https://klear.com) — Klear is an influencer marketing platform that helps brands build, scale and measure influencer campaigns.  An under the radar gem to get you going:  Klear Free Tools (https://klear.com/free-tools).

•  Medium (https://medium.com) — With Medium, discover smart, unique perspectives on Influencer Marketing and the topics that matter most to you like social media, marketing, influencers, social media marketing, and digital marketing.

•  Quora (https://www.quora.com) — Quora is a place to gain and share knowledge and better understand the world.  You can ask questions and connect with people who share unique insights.  Give it a try.

•  Buffer.com (https://buffer.com) — Buffer is a way to schedule posts, track the performance of your content, and manage all your accounts in one place.CamMi also shared a tip sheet (as shown above) on how to repurpose your online content to extend its use.  Here are a few ideas:

  1. Syndicate your posts
  2. Repost on content platform (Medium, LinkedIn, Quora, etc.)
  3. Ebook
  4. Break down into short articles
  5. Q&A (Quora, Yahoo Answer)
  6. Social media posts
  7. Infographic

This is just the tip of the iceberg on resources CamMi shared during her presentation.  Be sure to view her entire presentation, “Dare to be BOLD! Here’s How,” at your leisure to capture how to be bold with your messaging, share quality content, and keep your conversations simple.

A BIG thank you to CamMi for sharing her expertise with us.  She is the queen of being BOLD!

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Note: Don’t miss our next WEGGinar™ 3/7/18 on “Becoming Your Own Global Distribution Solution” and presented by Rebecca Herwick, President/CEO, Global Products Inc. Register here. Event is free of charge but you must register in advance to attend.
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Make the Most of Social Media Networking

Genecia Alluora Luo (pictured), founder of Soul Rich Woman (SRW) network and former Miss Singapore tells Việt Nam News reporter Phương Uyên that her mega mission is to empower Southeast Asian women to succeed in business.  Her aim is simple: change their lives for the better. Sounds very familiar to WEGG!

In the information age, to get in touch with customers, gain market share and arrange inventory, I [Genecia Alluora Luo] suggest the women make the most of social media networking, online shopping and delivery platforms. And by giving women entrepreneurs more access to capital, resources and investment opportunities, we can accelerate economic growth in the region, Việt Nam included.

Genecia hopes to encourage more and more women to advance and continue helping others run a [global] business successfully and make extra income, no matter how big or small.

Read more about empowering women in business to reach farther globally and together.

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JAN_wegginar_2018Note: Don’t miss our NEW YEAR WEGGinar™ 1/10/18 on “Laurel Delaney’s Global Trade Trends Report 2018” and presented by Laurel Delaney, President, WEGG and Founder, GlobeTrade.com. Register here:  https://register.gotowebinar.com/register/1940601026277957634
Event is free of charge but you must register in advance to attend.
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Empowering Women Entrepreneurs Changes the Outcomes for Future Generations

At the MEDays Forum panel “Bolstering Growth Through Gender Equality,” nine women were featured from different parts of the world and from different industrial sectors. The session was moderated by Aghadeer Jweihan, the director of the office of Jordan’s Princess Taghrid Mohammad and an entrepreneur.  The Forum took place in Tangier (Morocco), considered the ‘Davos of Africa.’

Ingrid Bouterse-Waldring, the first lady of Suriname and the panel’s chair, stressed that encouraging female entrepreneurs has benefits that are not merely financial: Empowered women change the outcomes for future generations. For single mothers, self-employment allows them the greater flexibility needed in their schedules to care for children.

Several points that came out of the Forum:

1.  Women need to be bolder.
2.  Women should be running big [global] companies.
3.  Women need to think bigger.
4.  Women need to support other women (similar to what WEGG offers).

Read more about how the MEDays Forum looks to spur economic growth by empowering women.

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Note: Don’t miss our next WEGGinar™ 12/6/17 on “Harnessing the Power of Diversity and Inclusion:  Creating a Workplace that Works” and presented by Joselyn DiPetta, Google and Managing Partner at Present Possibility. Register here:
https://register.gotowebinar.com/register/1837790091765976835
Event is free of charge but you must register in advance to attend.
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Women Entrepreneurs: A Global Phenomenon

In recent years, the rate of women entrepreneurs has been growing at a percentage at least double that of their male counterparts. And as Elaine Pofeldt for CNBC says, “the Golden Age for women entrepreneurs has finally begun. The stars have aligned to help trigger the trend as robust ecosystems churn out enterprising females equipped with inspiration, know-how and funding.”  We could not agree more.

Ms. Pofeldt goes on to say that a microcosm of the trend is CNBC’S inaugural Upstart 25 list, where 10 of the company fledglings were founded by women in a host of industries — from neuroscience to finance to retail.

Meanwhile, in the 40 economies participating in the sweeping Global Entrepreneurship Monitor (GEM) survey in both 2011 and 2016, women’s entrepreneurship rates rose by 13 percent on average, while male rates increased by 5 percent, according to lead author Donna Kelley, a professor of entrepreneurship at Babson College, which prepares the report with Baruch College.  The growth has been very swift in recent years.

Learn more about why women entrepreneurs will be the economic force to reckon with in 2017 and in years to come.

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Note: Don’t miss our next WEGGinar™ 12/6/17 on “Harnessing the Power of Diversity and Inclusion:  Creating a Workplace that Works” and presented by Joselyn DiPetta, Google and Managing Partner at Present Possibility. Register here:
https://register.gotowebinar.com/register/1837790091765976835
Event is free of charge but you must register in advance to attend.
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WEGG Mission

Our mission is to educate, inspire and nurture women business owners and entrepreneurs worldwide on how to go global so they can run healthier businesses and create a new future for themselves, their families and their community.


Women Entrepreneurs GROW Global is a 501(c)3 nonprofit organization. EIN/Tax ID #47-2956522.

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