Are You a Rare Bird?
Successful entrepreneur Jo Burston (pictured) didn’t always think of herself as an entrepreneur. Her thoughts were like this:
“When I grew up the script in my head was go to school, get a job, save up, buy a house, get married, have two children, two dogs, an in-ground swimming pool, and start the process again with my own children.” After finding herself the only female entrepreneur on more than one awards stage, Burston started to wonder why she was the only woman in the room.
She decided to change all that. The result was the launch of Inspiring Rare Birds, a company that aims to see one million more female entrepreneurs globally by 2020.
Read more: Meet the boss: Entrepreneur Jo Burston