Today we are featuring a practical article from former TV host Jaeny Baik on 10 tips for creating compelling video blogging for your business. Video-blogging is a great global marketing tool for websites because people the world over have a voracious appetite for videos. Here’s a glimpse of Jaeny’s first tip:
1. Keep it simple. You don’t need fancy equipment — your smartphone will do. For brief video blogs, you can record on your smartphone — get an adapter to put it on a tripod so you can have both hands free. While you can record sound without an external mic if you’re within arm’s length, you could add a microphone that works with your smartphone. And you can use iMovie or YouTube’s editing or other basic editing software on your smartphone to make quick edits and post to your YouTube channel.
If you do not have video-blogging in place for your business, you better get on it:
But entrepreneurs and small businesses lacking the resources to commission professional videos risk being left behind in a trend that, according to Cisco, is projected to see video comprise more than two-thirds of all global mobile data traffic by 2018. – Source: “Entrepreneurs learn to create videos a must-have for website marketing“
Read more: 10 Tips for Video Blogging for Your Business
Photo courtesy: Jaeny Baik (be sure to visit her website)
Posted by: Laurel Delaney