Three Women Entrepreneurs’ Perspectives On Global Social Media

How are you using Twitter to grow your business globally?  What’s the point of connecting on Linked In?  Is your blog helping you snag new customers or is it merely building international awareness of your capabilities?  What does Facebook offer your constituency base that Skype can’t?

In mid-April, the Center for Women and Enterprise in partnership with Babson’s Center for Women’s Leadership hosted a panel with three successful women entrepreneurs:

1.  Jill Cartwright, President, Go Gaga

2.  Heather K.  Margolis, President, Channel Maven Consulting

3.  Kaarina Kvaavik, Chief Officer of ABLE Innovations

According to Babson, the panelists:

… de-mystified the world of social media through the lens of their experiences. The discussion was practical and enormously helpful in providing an inside look at how social media has significantly enhanced the growth of each of their three businesses.

Read more here.

Photo credit:  “Go Gaga” strap

Posted by:  Laurel Delaney