To succeed in today’s economic climate — and beyond — it’s more essential than ever for women business owners to be informed and inspired to grow global. Thanks to the internet, even the smallest producer of goods and services can go global today, which allows for fast, breakthrough growth provided a business owner has know-how. Yet it’s just not happening. “Approximately 30 percent of businesses are women-owned, but only 12 percent of businesses that export are owned by women,” reports The United State of Women. That has to change.
While women business ownership has been lauded, international expansion is a whole different story and tends to be misunderstood and gravely overlooked. Experts say that even women who support trade policies need better data to determine what’s going on in this growth area.
There isn’t a shortage of women business owners. There are 163 million women business owners spanning 74 economies, according to the Global Entrepreneurship Monitor (GEM) Report for Women 2016/17. In the United States alone, there are more than 12.3 million female business owners, according to WBENC’s 2018 study.
wegg® is about to change the landscape for these women business owners from being risk-averse to having the confidence to go for it on international expansion—with our support.
Learn more about how women who export are an overlooked talent, why wegg was born and how you can join us in the wegg women’s export movement.
And feel free to sign up for our next free-of-charge wegginar held on 4/10. Register here.