Here are six innovative ways to get overseas business. This is my latest installment for American Express OPEN Forum (via a relationship with Small Business Trends):
Snapshot of one tip:
3. Jump in and get going. The later you wait to go global, the harder it gets. Why? Because just like routine, structure and bureaucracy can often kill innovation in an organization, it can do the same damage when it comes to taking a business global. You wait so long that by the time you’re ready, your domestic operation may hamper your ability to learn or take new avenues for growth. Some people refer to this as the death or curse of an organization. A few of you may have heard me say online, “Go global or your business will die.” It all falls into the same bag.
So my advice to you: Do it! Even if you don’t have every duck in a row, take your business global now, especially in view of President Obama’s big national export initiative. Provided you have a good global transport company (such as FedEx or UPS) and a sophisticated international banker, you are all set to get into the game and play ball in the global marketplace. Pick your market and get competitive now.
Posted by: Laurel Delaney