Archive for the 'Global trade' Category

How to Meet Global Demand and Diversify Trade

howtomeetglobaldemandanddiversifytrade

How can we make trade safer, cheaper, simpler, and faster for American businesses?  Easy.  The newly minted Trade Facilitation Agreement (TFA) is a game-changer for the way goods cross borders and move around the world.  What is the TFA?

TFA creates mechanisms that bring all 164 WTO member countries to a higher standard for how goods cross borders.

In simpler terms:  the TFA will minimize the hassle of doing business globally.  But that’s not it.  There are three key benefits to TFA that our sponsor, UPS, talks about in the Longitudes blog post below.

  1. Security: Trade facilitation and more secure supply chains
  2. Frictionless trade: Reaching more consumers
  3. Raising standards: Strengthening the supply chain’s weakest links

Read more here.

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next_up_3mar_2017_wegginarNote: Don’t miss our next WEGG webinar 3/8/17 on “Regulations, Conventions, and Battles of the Spirit: The International Trade of Craft Spirits,” and presented by Dr. Sonat Birnecker Hart, President and Co-founder of KOVAL Distillery. Register here:
https://attendee.gotowebinar.com/register/1699936616236520962.
Event is no charge but you must register in advance to attend.

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How to Find New Overseas Markets To Supply

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After realizing that not one company or person in Australia had come up with a good alternative to cosmetics marked by harsh chemicals and a poor reputation on animal cruelty, Kester Black founder Anna Ross started working with a chemist to develop a line of vegan, water based nail polish products. Three years later, customers rank her company’s brand as better than global name Butter London and in line with big player OPI.

The business started small, but Ross quickly found new markets to supply.  Now the brand has developed a loyal following in the Australian, European and New Zealand markets.  In addition, she earned the Young Business Woman of the Year award.

About Kester Black:

Established in 2009 by Anna Ross, Kester Black designs and produces ethical, sustainable cosmetics and skincare. Our products are the first in the world to obtain a vast suite of accreditations such as Choose Cruelty Free, International Cruelty Free, Vegan Society, Australian Made and B Corporation.

Learn more about how Anna started suppling overseas markets here. The biggest lesson to learn from this piece is to always listen to your customers.

Screenshot courtesy:  Kester Black

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next_up_4jan_2017_wegginarNote: Don’t miss our next WEGG webinar 1/4/17 on “Laurel Delaney’s Global Trade Trends Report 2017,” and presented by Laurel Delaney, President of GlobeTrade.com, creator of The Global Small Business Blog, and President of Women Entrepreneurs GROW Global.  Register here: https://attendee.gotowebinar.com/register/4683006218535347459 Event is no charge but you must register in advance to attend.

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Think Big, Be BOLD, and Go Global

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What helps women entrepreneurs globally scale their businesses?  It takes more than merely overcoming obstacles.  It takes certain behaviors such as thinking big, being bold, building a public profile, and evaluating financing for expansion, to name just a few.  Sound simple?  EY, a global leader in assurance, tax, transaction and advisory services, didn’t think so.

As a result, they embarked on a study to test which of these behaviors are being practiced by women entrepreneurs in Asia-Pacific — and which might be absent, hampering their progress.

The report below sets out their findings.

What helps women entrepreneurs globally scale their businesses?
[Asia-Pacific 2016]

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next_up_4jan_2017_wegginarNote: Don’t miss our next WEGG webinar 1/4/17 on “Laurel Delaney’s Global Trade Trends Report 2017,” and presented by Laurel Delaney, President of GlobeTrade.com, creator of The Global Small Business Blog, and President of Women Entrepreneurs GROW Global.  Register here: https://attendee.gotowebinar.com/register/4683006218535347459 Event is no charge but you must register in advance to attend.

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Screenshot courtesy:  EY.com

Women Entrepreneurs GROW Global Export Workshop in Chicago 11/9

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Don’t miss our first on-the-ground WEGG Export Workshop held at the Polsky Exchange (formerly Chicago Innovation Exchange) on Wednesday, November 9th from 9:30 a.m. — 12:00 p.m. (noon). You will hear from Lisa Bitsky, President, Automated Design Corp. and winner of the Exporter of the Year award, as she shares how she took her company global.

We’ll also take a short tour of the Polsky Exchange to see first hand what innovation and inspiration looks like when it comes to business creation.

To learn more and to register, visit: https://www.eventbrite.com/e/wegg-workshop-on-exporting-tickets-25724870781. Registration: $20. Students: $10. First 10 students who sign up attend no-charge thanks to a generous donor.  Coffee, tea and muffins will be served.

upssmalllogoSpecial thanks to IBM and UPS for their sponsorship and support to this event.

See you there!

Confidence and Bold Growth Plans Will Take You Global

ConfidenceAndBoldGrowthPlansCanGetYouGlobal

A survey of Asia-Pacific women entrepreneurs has found that “while confidence and bold growth plans are trademarks of the region’s female business owners, they face some behavioral barriers to successfully scaling their operations.”

The survey was conducted as part of the EY Entrepreneurial Winning Women™ (EWW) Asia-Pacific program, which is sponsored by Standard Chartered, and assists established women-led businesses ready to become global market leaders.

Here’s one finding:

An overwhelming majority (90%) of the 143 respondents reported that they plan to scale their business, with 60% planning to grow internationally and 16% working toward an IPO. Almost two-thirds (58%) of those surveyed have explored external financing options; however, 73% admitted they found the process “intimidating.”

Learn more:  High-Potential Asia-Pacific Women Entrepreneurs Have Appetite for International Expansion New Survey Finds 

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Note: Don’t miss our next WEGG webinar 8/24 on “Reach Multilingual Markets: Creating Content, Developing Effective Partnerships, and Utilizing Translation Technology,” and presented by expert Jennifer Murphy, Director of Marketing, Eriksen Translations, Inc. Register here: https://attendee.gotowebinar.com/register/8702241284561995012. Event is no charge but you must register in advance to attend.

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A Global Affair to Remember at TAK Tea

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Thirty-five year-old social entrepreneur Zahra Karmali poses inside her shipping container turned community project store with a cup of TAK tea on 17th Avenue S.E. in Calgary, Alberta, Canada.  She’s plying her [global] trade on the diverse community’s main drag.

Her launch, along with others, is all part of Emerge Market, an incubator for local entrepreneurs who are launching businesses, everything from handmade goods to ethnic foods.

What was the impetus that led Marmali to start her business?

It was thanks to a 2004 trip to Tanzania that she rediscovered her spark when she met a street child named Aziz Mathew. “He asked me for five cents,” she says. “He said with five cents he could buy his roti and chai, he could buy peanuts, he could pay for security to watch him when he slept on the street.”

Inspiring people.  Amazing stories.  Changing lives.

Learn more:  TAK tea, a tiny International Avenue business a truly global affair

Photo courtesy:  Calgary Herald

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Note: Don’t miss our next WEGG webinar 8/24 on “Reach Multilingual Markets: Creating Content, Developing Effective Partnerships, and Utilizing Translation Technology,” and presented by expert Jennifer Murphy, Director of Marketing, Eriksen Translations, Inc. Register here: https://attendee.gotowebinar.com/register/8702241284561995012. Event is no charge but you must register in advance to attend.

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Women Account for 48 Percent of all SMEs in Kenya

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In Kenya, women-owned businesses account for over 48% of all SMEs, contributing about 20% of the Kenyan gross domestic product (GDP). Hence, the reason for a partnership between SheTrades Initiative (launched by the International Trade Centre) and Barclays Kenya for the purpose of offering local women entrepreneurs support in critical areas, including financial management, in order to help them create and maintain links to international markets.

“This partnership comes at an opportune time when SMEs are being globally recognised as vital economic growth and employment drivers. SheTradesKe presents us with a great opportunity to empower women in business and certainly draws us a step closer towards achieving the United Nations Sustainable Development Goals which seek to eradicate extreme poverty by 2030, while curbing social and economic inequalities,” Mr Awori [Managing Director, Barclays Bank of Kenya] said.

Read more:  Barclays, ITC cooperate to link up 10,000 women entrepreneurs to export markets

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Note: Don’t miss our next WEGG webinar 8/24 on “Reach Multilingual Markets: Creating Content, Developing Effective Partnerships, and Utilizing Translation Technology,” and presented by expert Jennifer Murphy, Director of Marketing, Eriksen Translations, Inc. Register here: https://attendee.gotowebinar.com/register/8702241284561995012. Event is no charge but you must register in advance to attend.

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Pack It, Sell It, and Go Global!

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We love meeting up with new WEGG fans and Nicole àBeckett is the latest.  Our WEGG Board member, Kati Suominen introduced us to her because Nicole is doing great things for entrepreneurs and small business owners in the area of global trade.  Nicole is founder and President of Mercatura Global in Los Angeles, California.  Prior to founding Mercatura Global, Nicole was called into public service and served as the Senior Director of International Trade for the City of Los Angeles, appointed by former Mayor Antonio Villaraigosa and reappointed by Mayor Eric Garcetti.  You can learn more about her background here.   We hope to have Nicole share her global business experience with us in a future WEGG webinar.

Meanwhile, I thought I’d share a post Nicole did at her blog about entrepreneur Melissa Kieling of Westlake, California, who has reaped the rewards of exporting.  Her startup PackIt has now sold over 6 million products in just six years.  According to Nicole’s post, Melissa “plans for international sales to rise from 11% of total revenue to 25% of total revenue in the next two years.”  Check this out:

What began as a simple response to her son’s disapproval of his lunch’s “warm and mushy” blueberries quickly transformed into a successful product sold in over 40 countries worldwide.

You have to love Melissa for what she has achieved globally in such a short period of time.

But back to Nicole’s company, Mercatura Global, for it is all about helping women in business, and encouraging women business owners to understand the potential they have to export abroad.  Can’t beat that for commonality in terms of what she is doing and what we are doing at WEGG.

You can count on us to partner with Nicole in the near future and at the very least, have her (and exporter Melissa!) present a WEGG webinar soon!

Note:  Don’t miss our next WEGG webinar 5/4 on seven (7) ways to turn cross-cultural understanding into a competitive advantage and presented by expert Sophie Lechner. Register here: https://attendee.gotowebinar.com/register/1760398754302968579. Event is no charge but you must register in advance to attend.

Screenshot courtesy:  PackIt

 


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