Archive for April, 2014

Video-Blogging: Talk to the World Through Your Business

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Jaeny Baik (www.jaenybaik.com)

Today we are featuring a practical article from former TV host Jaeny Baik on 10 tips for creating compelling video blogging for your business.  Video-blogging is a great global marketing tool for websites because people the world over have a voracious appetite for videos. Here’s a glimpse of Jaeny’s first tip:

1. Keep it simple. You don’t need fancy equipment — your smartphone will do. For brief video blogs, you can record on your smartphone — get an adapter to put it on a tripod so you can have both hands free. While you can record sound without an external mic if you’re within arm’s length, you could add a microphone that works with your smartphone. And you can use iMovie or YouTube’s editing or other basic editing software on your smartphone to make quick edits and post to your YouTube channel.

If you do not have video-blogging in place for your business, you better get on it:

But entrepreneurs and small businesses lacking the resources to commission professional videos risk being left behind in a trend that, according to Cisco, is projected to see video comprise more than two-thirds of all global mobile data traffic by 2018. – Source:  “Entrepreneurs learn to create videos a must-have for website marketing

Read more:  10 Tips for Video Blogging for Your Business

Photo courtesy:  Jaeny Baik (be sure to visit her website)

Posted by:  Laurel Delaney

 

To Succeed, Women Must be Confident and Competent

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Is lack of confidence holding women back?  Authors Katty Kay and Claire Shipman (pictured) make a good argument in The Atlantic that it is:

Even as our understanding of confidence expanded, however, we found that our original suspicion was dead-on: there is a particular crisis for women—a vast confidence gap that separates the sexes. Compared with men, women don’t consider themselves as ready for promotions, they predict they’ll do worse on tests, and they generally underestimate their abilities. This disparity stems from factors ranging from upbringing to biology.

Read the entire provocative article:  The Confidence Gap

Photo credit:  Heidi Gutman/ABC

Posted by:  Laurel Delaney

Success Stories Through Entrepreneurship

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Eleven women from India overcame hardships by becoming entrepreneurs. Sakubai Lokhande, is one such entrepreneur, who comes from a tiny village in Maharashtra and started making brooms and ropes. She says:

“I come from a very poor background and hit the bed many a night on an empty stomach.”

Read about how Sakubai and others overcame adversities and became entrepreneurs: Industry Body Felicitates Grassroots Women Entrepreneurs

Photo courtesy:  Flickr

8 Tips From a Turkish Television Star

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President Barack Obama with Baybars Altuntas.

What does a television star have to do with growing global?  Plenty and through an interview, I had a chance to bring it all out. First though, it started with having the perfect combination of collaborating on a book deal (“Planet Entrepreneur“), being a member of the same global entrepreneurial membership organization (World Entrepreneurship Forum) and wanting to stay in touch with an amazing human being:  Baybars Altuntas.

That’s how I pulled off interviewing Baybars (http://baybarsaltuntasnotes.com/about/), who in addition to being a Turkish star, is an global entrepreneur, best-selling author, angel investor, columnist, president of Deulcom International-Economist 100 Franchise Brand of Turkey-president of the Business Angels Association of Turkey, executive board member of the European Trade Association for Business Angels & Seed Funds (EBAN) and the World Entrepreneurship Forum’s ambassador to Turkey and the Balkan countries.

Here’s what came out of our discussion.  You’ll find eight tips for becoming a global entrepreneur.

Read the entire interview:  An Interview With Turkish Star, Global Entrepreneur and Best-Selling Author, Baybars Altuntas

Photo courtesy Baybars Altuntas

Posted by:  Laurel Delaney


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