No matter how fantastic your service or product offering, if it doesn’t resonate with the locals it may as well not exist. Here are ten tips to take your e-commerce brand to international success.
1. Strategy and planning
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Why study women entrepreneurs worldwide? It sheds light on wealth creation, employment choices, human capital, labor market dynamics, family dynamics, employment, business creation and world peace says Maria Minniti, holder of the Bobby B. Lyle Chair in Entrepreneurship at SMU’s Cox School of Business.
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The potential of women entrepreneurs constitutes an underdeveloped source of economic growth and of new jobs. They represent, on average, 30 per cent of entrepreneurs in the European Union but often face greater difficulties than men in starting up businesses and in accessing finance and training.
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Four businesswomen from Bee Inspired, LLC — a company that spreads inspirational messages, motivational thoughts, and positive actions throughout the world — share experience about taking their company global. They successfully launched their first product and globally sourced the main components in less than one year.
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Norma Ratcliffe (pictured) is the first female winemaker to become commercially successful in South Africa. She is from Edmonton and seen as one of the pioneers of contemporary South African winemaking, an industry that has boomed globally in the post-apartheid years.
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Makeup your Christmas wish list here and then send it to your friends the world over.
Fashion houses are often named after their founding designer, but Josiane Pividal went about it differently. In 1983 Josiane and her husband Joseph,
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Empower women as you decorate your home for the holidays or anytime soon! One Thread Fair Trade works to train women in South India in textile arts to create beautiful cushions (shown above). Through their initiative, the women (who are mostly victims of poverty and domestic violence) are now able to provide for their families and educate their children.
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I just returned from attending the 2nd edition of the World Entrepreneurship Forum in Lyon, France November 18-21 (full disclosure: I am a member) and had the great opportunity to meet and brainstorm with high-level thought leaders from more than 40 continents to discuss this year’s focus concerning the role government plays in fostering entrepreneurship on a worldwide level.
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Now is your chance to make your global mark. Today is the start of Global Entrepreneurship Week (November 16-22) and is an initiative to inspire young people (that includes YOU!) around the world to embrace innovation, imagination and creativity.
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While perusing the Web, I discovered XING, a global business women’s networking platform. They claim to have 14,000+ members. Are you one? If so, let us know how you leverage the organization to grow your digital connections and business worldwide.
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