Archive for the 'weggchat™' Category

12 Questions for CEO Jacqueline Smith, Kiesque during our weggchat™ 2/6/19

Here is an excerpt from our hashtag #weggchat (follow @weggtoday) held on Wednesday, February 6, 2019 at 11:00 a.m. Central time.

Starting Up and Taking a Personal Care Product Global

weggchat™ guest: Jacqueline Smith, CEO
Kiesque (www.Kiesque.com)

weggchat moderator: Laurel Delaney, President
Women Entrepreneurs Grow Global™ (www.womenentrepreneursgrowglobal.org)

Welcome to our weggchat™ everyone. Thank you for joining us. Today we are excited to have Jacqueline Smith, CEO of Chicago-based Kiesque (www.kiesque.com) with us. Morning Jacqueline and all!

weggChat with Jacqueline SmithHere is how our weggchat runs. We have 12 questions. I’ll send the first one as Q1, which shows it is official and then Jacqueline @Kiesque can respond w/A1. Everyone feel free to comment or share your experience relative to the questions. Let’s have fun, learn and grow global together! Don’t forget to include #weggchat in every tweet. Here we go!

Q1: What prompted you to start your business @Kiesque?

Jacqueline Smith:  I always wanted to have my own company some day. When I had the concept of my first product it seemed the right time to begin.

Q2: What does @Kiesque stand for?

JS:  Kiesque, pronounced key-esk doesn’t have a specific meaning but the name was created with a few goals in mind. It was to have a distinct uniqueness to it, have no google returns, and not have any translations in a foreign language.

Q3: You have a patented product called Liquid Palisade. I’ve heard it called “painter’s tape” for nail art. How did you come up with that product? Explain what’s unique about it.

JS:  I imagined a liquid applied to the cuticles before polishing and peeled away afterwards to reveal a clean manicure.

Q4: You received a patent on Liquid Palisade. What steps did you take to make that happen?

JS:  The very first thing I did was to spend hours researching patents on the internet and searching every store I entered to see if this concept existed. Next, I paid for a professional patent search to double check my findings and spent time learning about the process.

Q5: Can you share a video on how the product works?

JS:  All videos can be found here: https://www.youtube.com/user/kiesque1

Q6: Think back: when did you first start selling internationally and how did it happen?

JS:  I was very fortunate that several international outlets reached out to us directly after we had exposure in the press.

Q7: Where’s your biggest market outside the USA and why?

JS:  My biggest market outside the states is the European Union because I signed an exclusivity with Sephora Europe for an all store launch.

Q8: You have received phenomenal press coverage (https://kiesque.com/pages/liquid-palisade-in-the-press). How did that come about?

JS:  When I was ready for market, I emailed 3 influential nail bloggers to ask if they would like samples and within a week or so they posted their reviews.

Q9: Tell us about any recent awards you earned, if any, and what that experience was like?
e.g., http://www.telva.com/premios-telva/album/2017/02/01/58917f5f468aeb302e8b4638_12.html

JS:  Most recently, I was invited to participate in an Export Pitch by Chicago Metro Exports (http://www.metrochicagoexports.com/pitch_competitions-2-2-2/) and sponsored by Chicago Regional Growth Corporation along with UPS.

Q10: What’s the most fun thing that happened while running @Kiesque?

JS:  One of my best memories was going viral on Instagram but not for the reason you might think.

Q11: What’s the biggest challenge you experienced and how did you overcome it?

JS:  One of the biggest challenges was creating educational packaging for a prestige market. They just don’t go hand in hand.

Q12: What advice do you have for other women entrepreneurs and business owners in growing a business globally?

JS:  Move at your own pace and make decisions that are best for you. Listen to your instincts.

Starting Up and Taking a Personal Care Product Global with Jacqueline Smith

weggChat with Jacqueline Smith

On Wednesday February 6th at 11:00 am CST,  Jacqueline Smith will be leading our first weggchat™ of 2019 on Twitter. Smith is the CEO of Kiesque, and her chat will cover “Starting Up and Taking a Personal Care Product Global.”

Why should you participate? Glad you asked.

Not only are all of our weggchats™ free of charge to participants, but they can help you get answers to all of your questions about taking a business global. During the the weggchat™, we will field questions and add insights on global entrepreneurship.

Here are just three of the questions that Smith will cover in her talk:

  1. What prompted you to start your business?
  2. How did you develop a patent?
  3. When did you first start selling globally?

Use tchat.io or twubs.com to follow the conversation with #weggchat. Small business owners are especially encouraged to chime in with questions and answers! In the last five minutes of our chat, all participants are invited to share their “140 character” elevator pitch on their businesses.

A full description of the event can be found on our website.  See you there!

Mark Zuckerberg: “I Wasn’t Trying to Build a Global Company”

You can scratch your head and think, I’m no Facebook founder yet we all have one thing in common when we start a business.  We take a leap of faith to do what we love and shoot obsessively for a successful outcome. In the case of Mr. Zuckerberg’s Facebook, he wasn’t trying to build a global company.  Instead he:

… realized you could find almost anything on the internet—music, books, information—except the thing that matters most: people.

And that became his brilliant idea.  Build a service people can use to connect and learn about each other, where anyone can start a business from scratch, and be heard no matter no matter where they are located.

Mr. Zuckerberg is also a fan of providing services for free, very similar to our business model here at wegg®.  In the case of Facebook, free services are supported by ads.  In the case of wegg, free services are supported by the support of our great sponsors.  This is a way to ensure everyone has access and can expand — that is our goal at wegg for women entrepreneurs and business owners who aspire to take their business global.

So whether it is Facebook or wegg, we are focused on allowing people to share, connect and learn together.  Hence in wegg’s case, we want, through our help, more female entrepreneurs and business owners to thrive globally.

To learn more about Mr. Zuckerberg’s business model, read the article Facts About Facebook.  To utilize wegg’s upcoming free services, participate in our next program, a weggchat™.  Get ready to share, connect and learn together on 2/6 while CEO Jacqueline Smith, founder and CEO of Kiesque talks about how she started up and took her personal care product(s) global.

More information can be found here

Photo above courtesy Sara Kurbeb on Unsplash

WEGG Welcomes Lucy Brooks to our Communications Team

We are delighted to announce that Lucy Brooks has joined our WEGG team as a Communications Intern.  She will be responsible for editing written content, managing our social media accounts, and composing blog posts.

A little bit about Lucy:

Originally from Atlanta, Georgia, Lucy is currently a senior at Columbia College Chicago, studying Comedy Writing and Performance with a minor in Cultural Studies. Her areas of study center around analyzing and composing literature pertaining to Women and Gender Studies.

She is a copy writer, editor, and producer. Lucy has served as a Hospitality Intern at Cards Against Humanity LLC, and is the social media manager for the nonprofit organization ShopColumbia.

In her free time, you can see her performing her written work at various comedy theaters in Chicago. Lucy hopes to write content for a feminist publication, and aims to educate and empower women in everything she does.

Please join us in welcoming Lucy.  We are excited to have her with us, and look forward to her assistance with developing our writing, brand and web presence.

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Why go global?  How do you start?  Where can you find customers?  How do you get paid?  Find out these answers and learn other best-kept secrets to expanding a business globally. 

JOIN us for our first weggchat™ (#weggchat) Wednesday, August 8 from 11:00 a.m. — 12:00 p.m. (noon) Central time on Take Your Business Global! and facilitated by Laurel Delaney, President of WEGG and founder of GlobeTrade.com.  Laurel will field questions and add insights on how to take a business global.  Small business owners can join the conversation by using the hashtag #weggchat to chime in with questions and answers.

Event is free of charge but you must use tchat.io or twubs.com to follow the conversation using the hashtag #weggchat.  See you there!
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wegg® Mission

Our mission is to educate, inspire and nurture women business owners and entrepreneurs worldwide on how to go global so they can run healthier businesses and create a new future for themselves, their families and their community.


Women Entrepreneurs GROW Global is a 501(c)3 nonprofit organization. EIN/Tax ID #47-2956522.

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