Archive for the 'Web globalization' Category

Everything You Need to Know from Our wegginar® with Cristina Bandal

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This past Wednesday, wegg® had the pleasure of hosting the Industry Segment Manager of Retail and Consumer Goods for UPS, Cristina Bandal. Bandal lead one of our free online wegginars®, which provide monthly, accessible education to women entrepreneurs everywhere. Bandal’s talk covered how to overcome the obstacles that people face when trying to sell their products to the global market. She also answered the questions of wegginar® participants. Read their inquiries, and her responses, below:

  1. What’s the single biggest challenge on why people don’t setup an online storefront?  Setting up an international store may sound complicated if you are thinking of creating a country site – but with only a few enhancements, you can make international customers feel at home. 
  2. What are your thoughts on how to factor in taxes, (shipping and duty), to price my products profitably, yet make them affordable to my customers?  With the solution available, your catalogue will provide the information needed to calculate a duty and tax, and offer a landed cost to your customers (and protect you from abandoned goods!)
  3. How does our current trade war with China impact the information presented in this wegginar®?  Whatever tariff regulations are passed are updated to protect the shipments.
  4. Is there a way to target one foreign market when I launch my e-commerce site so that I can test the waters?  YES!!  You can choose what countries to target.
  5. What’s the best way to setup a payment method, in your own currency or the customer’s?  International consumers would like to see their own currency to avoid surprises. By using the UPS i-parcel solution, you are protected by allowing transactions to be processed through UPS, and provide fraud protection.

To read Bandal’s extended answers to these questions, and more, you can view the full presentation (PDF) from the wegginar®, here. wegg® was honored to have Bandal share her experience and knowledge with us.

If you were not able to participate in this month’s wegginar®, we already have registration open for our 12/5 talk with Andrew Molinsky, Ph.D. He will talk about how, “if you are not outside your comfort zone, you won’t learn anything.” Register here.

Girlboss to Launch New Social Network for Young Women Entrepreneurs

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A recent Wall Street Journal article reports that, “Girlboss, a media company targeting women entrepreneurs, plans to introduce a paid, professional social-networking site called Girlboss Collective in January.” This new platform will be structured for the ever evolving career paths of millennial women, with profiles highlighting users’ character as opposed to work experience.

GirlBoss Collective will, “fit the professional networking needs of young women, many of whom have multiple part-time jobs or career gaps that look out of place on a traditional résumé. Girlboss Collective is being designed with women in mind, although it will be open to people of any gender, the company said.”

Membership for the site will reportedly be less than $15 a month, and users will have access to video footage of notable female speakers in high offices of various industries.

The WSJ article goes on to detail,

“Ms. Amoruso envisions a community of subscribers helping one another on professional matters both trivial and large, from negotiating raises to finding an intellectual property attorney in their area….Girlboss has prototyped the concept of its private social network with a Facebook group called “Girlboss Gang” that has more than 5,700 members, Ms. Amoruso added. She said more than 15,000 users are already on a wait list to join Girlboss Collective, which will be an invite-only, U.S.-based network in its testing phase.”

Everyone here at wegg® is excited by the mission of Girlboss Collective, and we hope to partner with Amoruso and her company in the future. wegg® knows that the key to female entrepreneurial success is connecting with each other, to build an unstoppable global network.

wegg® keeps energizing women entrepreneurs the world over. We can help you build confidence, find great resources and show you the steps you can take to go global. Join us for our FREE wegginar® on 11/7 with Cristina Bandal. You can find all of the details, and register for the event, here.

Make Your Global Online Shoppers Feel at Home Wherever They Are

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Registration is still open for our FREE November 7th, 2018 wegginar®, with presenter Cristina Bandal, Industry Segment Manager of Retail and Consumer Goods for UPS.

Cristina has an extensive career with UPS, working within the marketing functions. She has worked with merchants in the retail and high tech industries. Cristina makes customer experiences valuable, by improving the shopper’s experiences. Her most recent assignment helps enable merchants to sell outside the US through UPS technology.

If 95% of the worlds population lives outside the US, why are some merchants still only selling to the domestic market? Complex rules, costly risks and high transportation costs make it difficult for small businesses to merge into new markets. UPS i-parcel not only offers a solution to these merchants, but provides a frictionless experience to international consumers.

wegginar® participants can expect to learn how to…

  1. Offer international consumers the same shopping experience on your website that you offer to shoppers in the US.

  2. Avoid complicated and costly international shipping that will ultimately improve your conversion rate.
  3. Enable new international markets with just a click and reach a world of consumers.
  4. Make your online shoppers feel at home anywhere

wegg® aims to make resources for going global accessible to all women entrepreneurs, and our wegginars® are free thanks to our sponsors. To register for the event, visit this link: https://register.gotowebinar.com/register/8810009934736118275 

Claudia Mirza: A Passion for the Translation Industry

Akorbi’s CEO, Claudia Mirza, speaks on behalf of her company, the services offered and her passion for the translation industry.

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Note: Don’t miss our next WEGGinar™ 8/2/17 on “How Two Savvy Moms Started a Bed Business and Took It Global,” and presented by Betsy Mikesell, CEO, and Angie White, CFO, of Beddy’s (www.beddys.com).  Register here: https://register.gotowebinar.com/register/1512287365281961985.
Event is free of charge but you must register in advance to attend.
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The World According to John Yunker

According to web language and globalization expert John Yunker, “we share this world with 7.4 billion other people across more than 200 countries speaking more than 6,000 languages.”  In his, “If the world were 100 people,” report, he takes a look at the world by representing all 7.4 billion people as just 100 people.  The analysis helps you determine what languages you should support on your website.

Did you miss John’s recent WEGGinar™, “Think Outside the Country:  Tips for Taking Your Website Global?”  It’s not too late to listen to it.  Register (no charge) here and find out how to take anything global.

Illustration source:  Byte Level Research

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Note: Don’t miss our next WEGGinar™ 6/7/17 on “Go! Go! Global With Sourcing Products,” and presented by Jodi Bondi Norgaard, speaker, consultant and founder of Go! Go! Sports Girls and JB Norgaard Enterprises, Inc.  Register here:  https://register.gotowebinar.com/register/7576894438194026755.
Event is no charge but you must register in advance to attend.

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Take the Guesswork Out of Website Globalization

We are so excited over John Yunker’s (pictured above) upcoming WEGGinar™ on “How to Improve Your Website For Global Customers.”  John is the expert on website globalization.  He wrote the first book devoted to the emerging field of web globalization, “Beyond Borders: Web Globalization Strategies” and has written a number of landmark reports, including 13 annual editions of The Web Globalization Report Card.

He really knows how to take the guesswork out of website globalization. Sign up for his webinar (below).  Learn strategies to tune up your website for a global audience.

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Note: Don’t miss our next WEGGinar™ 5/10/17 on “How to Improve Your Website For Global Customers,” and presented by John Yunker, Co-founder of Byte Level Research, author of “Think Outside the Country.” Register here:  https://attendee.gotowebinar.com/register/4596645079593705731.
Event is no charge but you must register in advance to attend.

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Women Entrepreneurs in India: Here’s How to Grow Your Global Online Presence

Women entrepreneurs in India:  Google+ is calling you!  They have launched the WeOW (Women Entrepreneurship On Web) program which is divided into five different circles (refer below).

Entrepreneurs can choose which circle to get into.  Some might need only one or all five.  The following are the five circles which have helped women entrepreneurs to launch a website, collaborate and optimize their global online presence.

  1. Building an online presence: creating a website, a YouTube channel, and a business page on a social network like Google+
  2. Collaborating effectively: tools like Gmail, Calendar and Docs
  3. Connecting with customers: hosting Google+ Hangouts, creating and distributing targeted offers and discounts
  4. Promoting your organization: online product demos, creating viral videos on YouTube, advertising through AdWords and AdSense
  5. Tracking and optimizing your online presence: Google Analytics, Google Alerts, ripples on Google+, the +1 button, webmaster tools

Ready to join? Go here.

Posted by:  Laurel Delaney

Prepare Your Business To Go Global

WEGG contributor and founder/executive editor of Small Business Trends, Anita Campbell (pictured), writes an eloquent piece on how to prepare your business to go global. In addition, she covers how to ready your website for international business.

Read the entire article here.

Photo credit here.

Posted by: Laurel Delaney


WEGG Mission

Our mission is to educate, inspire and nurture women business owners and entrepreneurs worldwide on how to go global so they can run healthier businesses and create a new future for themselves, their families and their community.


Women Entrepreneurs GROW Global is a 501(c)3 nonprofit organization. EIN/Tax ID #47-2956522.

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