Posts Tagged 'Global Products'

Starting Up and Taking a Personal Care Product Global with Jacqueline Smith

weggChat with Jacqueline Smith

On Wednesday February 6th at 11:00 am CST,  Jacqueline Smith will be leading our first weggchat™ of 2019 on Twitter. Smith is the CEO of Kiesque, and her chat will cover “Starting Up and Taking a Personal Care Product Global.”

Why should you participate? Glad you asked.

Not only are all of our weggchats™ free of charge to participants, but they can help you get answers to all of your questions about taking a business global. During the the weggchat™, we will field questions and add insights on global entrepreneurship.

Here are just three of the questions that Smith will cover in her talk:

  1. What prompted you to start your business?
  2. How did you develop a patent?
  3. When did you first start selling globally?

Use tchat.io or twubs.com to follow the conversation with #weggchat. Small business owners are especially encouraged to chime in with questions and answers! In the last five minutes of our chat, all participants are invited to share their “140 character” elevator pitch on their businesses.

A full description of the event can be found on our website.  See you there!

Turning Your Passion into a Global Brand

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wegg® wants to help women everywhere transform their passions into global brands. Making the dreams of women entrepreneurs a reality is wegg®’s purpose. We are here for you. 

You might be wondering, “How could anyone change their hobby into an international business?” Well, we recently read about one woman’s success story in this Forbes article.

Becky Burns, a woman living in Kauai, founded Anahola Granola  as a cross between her love of healthy food and Hawaii. Much like you would expect, the initial development of her business was a huge risk. This risk did not prevent Burns from maintaining the original vision that her brand was founded on, as she strived to go global. She explains,

“I had to be crazy starting a granola business on Kauai in 1986. At that time, the only people who ate granola were a few hippies that made their own. But I was motivated by the people who loved Anahola Granola, who said, ‘Your granola is so good you should sell it.’ Some of those people bought a small bag every week. I couldn’t stop making the stuff; I thought, ‘What would my new fans eat?’ Obviously, I wasn’t motivated by crunching numbers and looking at the bottom line. It was never about the money. My vision of making granola was 100% clear…I never wavered from my direction, never overthought my plan.”

Burns’ focus on the purpose of her business was a key to her success. Not getting discouraged, and keeping the people she wanted to serve in mind, is a lesson that we can all learn from. Burns illustrates her process and mission,

“My core value was getting a healthy and delicious granola out to people. I love people and love making people happy. My product had to taste, smell and feel delicious. I valued the best ingredients I could find, making food that I would want to eat. It may sound corny, but to me, Anahola Granola is more than food, it embodies everything I care about: Hawaiian heritage, healthy food, respect for people and an experience of the extraordinary place found in Hawaii.”

Becky Burns is an excellent example of a woman who was able to take something she loved, and turn it into her full-time job. wegg® wants to help you do the same.

One upcoming resource that could answer any questions you might have is our weggchat™  on 2/6/2019, with Kiesque CEO, Jacqueline Smith. The FREE event will cover, “Starting Up and Taking a Personal Care Product Global.” More information can be found here

Everything You Need to Know from Our wegginar® with Cristina Bandal

wegginar_NOV_2018_website

This past Wednesday, wegg® had the pleasure of hosting the Industry Segment Manager of Retail and Consumer Goods for UPS, Cristina Bandal. Bandal lead one of our free online wegginars®, which provide monthly, accessible education to women entrepreneurs everywhere. Bandal’s talk covered how to overcome the obstacles that people face when trying to sell their products to the global market. She also answered the questions of wegginar® participants. Read their inquiries, and her responses, below:

  1. What’s the single biggest challenge on why people don’t setup an online storefront?  Setting up an international store may sound complicated if you are thinking of creating a country site – but with only a few enhancements, you can make international customers feel at home. 
  2. What are your thoughts on how to factor in taxes, (shipping and duty), to price my products profitably, yet make them affordable to my customers?  With the solution available, your catalogue will provide the information needed to calculate a duty and tax, and offer a landed cost to your customers (and protect you from abandoned goods!)
  3. How does our current trade war with China impact the information presented in this wegginar®?  Whatever tariff regulations are passed are updated to protect the shipments.
  4. Is there a way to target one foreign market when I launch my e-commerce site so that I can test the waters?  YES!!  You can choose what countries to target.
  5. What’s the best way to setup a payment method, in your own currency or the customer’s?  International consumers would like to see their own currency to avoid surprises. By using the UPS i-parcel solution, you are protected by allowing transactions to be processed through UPS, and provide fraud protection.

To read Bandal’s extended answers to these questions, and more, you can view the full presentation (PDF) from the wegginar®, here. wegg® was honored to have Bandal share her experience and knowledge with us.

If you were not able to participate in this month’s wegginar®, we already have registration open for our 12/5 talk with Andrew Molinsky, Ph.D. He will talk about how, “if you are not outside your comfort zone, you won’t learn anything.” Register here.

Gutsy Global Entrepreneur

rebeccaherwick

A friend and colleague of mine, Rebecca Herwick (who I have invited to contribute to this blog), runs Global Products, Inc., a woman-owned full-service, worldwide promotional marketing company. GPI provides more than 750 Harley-Davidson domestic dealers and 450 international dealers with products to sell to the public.

Rebecca is a dynamic and gutsy global entrepreneur marching to her own drum.  And she meets challenges head-on. Here’s what she faced when growing her business global:

As the company entered the international marketplace, the challenge was to implement and fine-tune the staffing, reporting methods and the IT infrastructure needed for international distribution. Going global meant overcoming such obstacles as language barriers with misunderstandings in communications, different office hours, limited supervision at the international locations, currency exchange and lack of historical data for setting inventory goals.

“To solve these global challenges, we learned to create in our minds ahead of time the perfect storm with the steps to prevent it. Never over-promise or under-deliver is our motto. We have learned to do our homework, move slowly and not expect immediate return on our investments,” explains Herwick.

Hopefully we will hear more from Rebecca via this blog on just how she built her company from scratch to more than a U.S. $15 million global empire. In the interim, read a short piece on her here.


wegg® Mission

Our mission is to educate, inspire and nurture women business owners and entrepreneurs worldwide on how to go global so they can run healthier businesses and create a new future for themselves, their families and their community.


Women Entrepreneurs GROW Global is a 501(c)3 nonprofit organization. EIN/Tax ID #47-2956522.

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