Posts Tagged 'global reach'

Women Entrepreneurs, the Global Market Needs You

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According to the Small Business and Entrepreneurship Council, In 2016, 97% of all exporters in the U.S. were small and medium-sized companies. The other statistic from this study that can’t be ignored is that only 12% of businesses that export are owned by women. Why are more women not accessing the vast world that is global business?

In Devishobha Chandramouli’s recent Entrepreneur article, “6 Global Trends Reveal How Women Are Redefining Entrepreneurship,” she reports the ways in which women entrepreneurs are critical to the global market. Within Chandramouli’s findings, WEGG founder, Laurel Delaney, reports on why women are often absent from business at a global level:

“Even in a developed economy, women business owners are less likely to explore and expand their products or services because they think they can’t do it, or that they don’t have access to the right training, education, advisory networks, mentorships and community programs. This perceived deficiency makes it difficult for women to access markets, conduct marketing and establish relationships.”

If women do not believe they are capable of global success, they will not achieve it. The secret is, that women are not only capable of global business, but are also exponentially beneficial to their communities when they have it. Chandramouli notes,

“As globalization is breaking down the barriers that limited businesses by cultures, gender and geography, many partnership and trade agreements have been developed in an attempt to encourage global economic activity among women. Women are known to give back about 90 percent of their earnings to the health and education of their communities and families, contributing to development directly, so it’s easy to see why it is critical.”

Women entrepreneurs, the global market needs you.

You can read Chandramouli’s article here, to learn more about how women have the ability to transform global business, for the better, from within.

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Why go global?  How do you start?  Where can you find customers?  How do you get paid?  Find out these answers and learn other best-kept secrets to expanding a business globally. 

JOIN us for our first weggchat™ (#weggchat) Wednesday, August 8 from 11:00 a.m. — 12:00 p.m. (noon) Central time on Take Your Business Global! and facilitated by Laurel Delaney, President of WEGG and founder of GlobeTrade.com.  Laurel will field questions and add insights on how to take a business global.  Small business owners can join the conversation by using the hashtag #weggchat to chime in with questions and answers.

Event is free of charge but you must use tchat.io or twubs.com to follow the conversation using the hashtag #weggchat.  See you there!
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From Aspiring Actor to Founder of a Global Transportation Company: SHE Gets it Done

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Vietnam-born businesswoman Ms. Lily Tran grew up in an entrepreneurial family in Iowa in the United States.  She began working in her family’s retail and trading businesses when she was 14 so she knew what hard work and dedication meant to making a success of the family business. Yet, surprisingly, what Tran really wanted early on was to become an actor when she grew up.

“But I needed to pay my bills while I pursued a career on Broadway, so I took a job in sales in the freight forwarding industry. Needless to say, it was love at first career. Here I am, 17 years later in the same business.”

Tran is founder, owner and CEO of Tran Logistics, a woman-owned, minority-owned small business.  Customers include but are not limited to:  private companies in the aerospace and maritime sectors, as well as U.S. government agencies like the Department of Defense.

Trans says her company handles exports and imports, moving oversized cargo like aircraft engines, satellite equipment, heavy vehicles and equipment, as well as myriad parts and other supplies, offering service to more than 200 cities.

She’s come a long way with her talent and is using two of her greatest gifts — a combination of in-depth experience and personal service in everything she does.

Read more:  Tran Logistics:  a small Miami-based company with a global reach.

Note:  Don’t miss WEGG’s upcoming WEGG Wednesday Webinar on February 3rd at 10:00 a.m. Central time covering how to finance an international business.  It’s no charge but you must register to participate.  Register here.

 

 

 

Start Thinking About How to Use a Mobile App to Grow Your Business

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Apps help you grow a business.

The use of mobile phones is used for a whole lot of purposes including internet surfing and online buying and selling. Over the last few years the striking development in communication technology has made it possible for each and everyone to make use of mobile phones.  Are you?

The competitive market has made it absolutely important for even the small and medium scale business organizations to make the best possible use of the latest technology in order to stay afloat in the market. This is where mobile app companies gain more importance. These companies have made it possible for even the small scale business organizations with a little capital to gain a global exposure.

As I say in my new book, Exporting:  The Definitive Guide to Selling Abroad Profitably, apps provide connectivity power and global reach.  (If you bought the book, and I’m hoping you have, refer to chapter 9, “The Mobile World at Work” where I discuss mobile commerce and computing, apps, and cloud computing.  All of these allow you to continue to build your brand, find and service new customers, engage and deepen your user base relationships, and grow revenues and profitability through exports.)

Read the entire article here.

Photo courtesy:  Sean MacEntee

Posted by:  Laurel Delaney


WEGG Mission

Our mission is to educate, inspire and nurture women business owners and entrepreneurs worldwide on how to go global so they can run healthier businesses and create a new future for themselves, their families and their community.


Women Entrepreneurs GROW Global is a 501(c)3 nonprofit organization. EIN/Tax ID #47-2956522.

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